| The long slow road to contactless payments. Almost 2 decades along in the technology adoption curve. I was ready for this in 2005. https://money.howstuffworks.com/personal-finance/debt-manage... If course as the article points out, it wasn’t even new technology back then: “ Not Exactly New Tech
Mobile introduced the Speedpass in 1997. Speedpass is a small device on a keychain (called a fob) that users wave in front of the Speedpass logo on gas pumps. The cost of the gas is automatically deducted from the user's Speedpass account” |
A key factor why all these project failed wasn't the technology. As you rightly point out, the technology was already available back then. It was mainly the vast differences in business models in the two industries: telcos and banking. The telcos were spoiled back then and expected any service to deliver a margin of at least 30%. Banks operated on a very different operating margin for the transactions. They never got that reconciled.
I remember back when Apple introduced Apple Pay many people were stunned by how little they charged. But in the end, that was their key insight to make this work. Quite impressive from a company with very high margins on their core products.