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Have none of you ever worked for a designer or marketing person who was unwilling to accept that a bit of text might wrap on Windows (Arial), but fit on one line on a Mac (Helvetica)? Until we can get the major operating systems to include some of the most popular open-source fonts, we're stuck with web fonts. If macOS, Windows, Debian, iOS, and Android all came with Roboto, Source Sans, Lato, Merriweather, Raleway, etc. pre-installed, then we could make the case that if we used those fonts instead of non-free ones we would have consistency across all platforms and better performance for our users. Since I doubt that day will ever come, we instead need to weigh an inconsistent appearance against a poor experience for those on slow connections. Different organizations will choose to prioritize different things, and that's ok. A significant portion of marketers and designers will always demand pixel perfection for their websites. I'm just glad we're not putting text inside of images any more. |
They'll sit lovingly with a bunch of dinged up old lead typesetting tools, positively jizz over imperfections in ink distribution, but try to talk to them about system fonts, box models, or free phones and their eyes glaze over and they drift off into their color calibrated RAW dreamland.
In schools they teach people to embrace media but that only applies to fetishized antique media.
They'll use half of the GPU to render CRT glow too, with 8-bit graphics, gush about material metaphors in their visual design, but they won't consider the material properties of the actual distribution medium for their work.
We still haven't seen a true modernist design movement in the digital age. Maybe very briefly for a year or two in the nineties when browsers were good enough to be interesting but not good enough to do anyrhing. It'll come eventually, but it's taking its sweet time.