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by et-al 3515 days ago
> This is because a vanishingly small percentage of designers have truly, in their heart, accepted the web as a medium.

That seems a bit harsh. If anything, I feel like the old static print mindset is on its way out and designers have been leaning towards the web as a medium with dynamic layouts. Speakers[0] at An Event Apart spoke of the web as a fluid continuum, so even the idea of designing for only mobile and desktop is insufficient these days (especially with all the varying device sizes).

If you're working with any designer that still expects pixel perfection, I'd suggest that they attend An Event Apart conference, or at least read a few articles on A List Apart.

[0] http://alistapart.com/article/responsive-web-design

2 comments

"I feel like the old static print mindset is on its way out and designers have been leaning towards the web as a medium with dynamic layouts."

I want to believe you, but I feel like the sheer number of designers who whine about GIMP's lack of CMYK support in their justifications for using Photoshop instead (nevermind that pretty much all modern display technology is RGB-centric) suggests otherwise.

I can understand thinking in a CMYK mindset and not wanting to have to think about RGB, but that nonetheless suggests an unwillingness to change one's mindset to adapt to current media.

Still doesn't solve the bigger problem - that neither designers nor publishers actually embraced the digital medium. They've been treating the web as if it was a poster - something for the designers to show off on. The only thing the current "responsive design" fad brought up is that the poster now changes its layout with size in a somewhat intelligent manner. But they're still drawing posters. We're still getting only text + pictures + occasional video. What about interactive descriptions? Embedded simulations? Models that we can explore, or play with? Nowhere to be found, except in occasional essay by Bret Victor.
That's because up until recently, the only tools users have to interact have been 2D. If 3D becomes a thing, more designers will embrace it and think of new ways to communicate ideas in that space.

Also, in a discussion about communicating efficiently over limited bandwidth, and the possibility removing web fonts, 3D spaces is in a completely opposite direction. We'd have to load vector files and texture maps so that the 3D space doesn't look like crap.

Also, there's a limit to how much input a human can process. There's a reason why certain sites have gotten more simple to restrict distractions.