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by satvikpendem
57 days ago
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Gymshark, Warby Parker, Casper, Liquid Death, Olipop. Many 21st century consumer brands have been built by internet advertising. Seems like you do, based on your comment about your book, but in general I feel like many people who say stuff like the comment above don't actually work in marketing or startups, particularly non-tech physical goods based ones, or have even run their own ads on these platforms. |
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I didn’t need their product/service, but I only remember them a million years later because their original ad swept across the internet like wildfire.