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by Analemma_
270 days ago
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I don't think this is true. I heard the exact same claim about Alexa making it easier to order diapers or whatever with one voice command: "sure, HN users don't want this, but normal people do". But I know many non-tech people who have Amazon Echo devices, and they never, ever use them to buy things. For them it's a timer-setting device only. That's why Amazon wrote off that entire division as a billion-dollar loss. I think "people want frictionless ways to purchase products" is a PM pipe dream more than a description of reality. |
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I get what example you are referring to, but there are degrees here. For example the Buy Now flow really is handy; and I find I favor merchants that let me pay by scanning some kinda QR code from Apple Pay or Venmo. I definitely don't miss the friction of having to go dig out my credit card, mistype the cc#, type the wrong cvc if Amex, repeat the purchase after getting declined once and responding to a fraud text, etc.