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by NBJack
868 days ago
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Can say with certainty that it's on fire alright, in the sense that the ad data is burning away. The rapid innovation is a survival tactic. They know the ads boat is sinking, and unlike other tech companies, they don't have much diversity in their revenue. Hence the Metaverse, AI, etc. which although neat, are not exactly making the same level of money for the organization (at least not yet). In Q4 2023, ads had a revenue of ~$38B, while the Quest revenue was a loss of $4B. AI hasn't been directly monetized directly, so it's harder to say how that's doing. Given how critical good data is to a model, I'm not optimistic this will work for them. |
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Their dead-set focus on data collection and advertising is sabotaging their ability to make (potentially billions in) revenue from traditional models. I know Zuckerberg and many other CEOs want their "core business" to be just one thing with all the other businesses being offshoots of that one thing but the reality is that they've become too big for that. Zuck needs to give up on the idea of, "our business is data collection and targeted ads for consumers" and realize the truth: Their business is technology.