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Danny o'brien, he runs one of the oldest surviving blogs, oblomovka, coined a term "hinternet" sometime in 2007, that was when the internet was still being run by the technological elite, for themselves, but normal people have also joined. The idea of hinternet was that there was essentially two internets. One is the sophisticated technology and a value add, and the other one is the internet of the viagra pills and popup banners. We, the technology elite, would rarely venture into the hinternet, like going into a bad neighborhood, where's normal people had no such mechanism for discernment, so their experience of the internet was distinctly different and inferior. Now most of the internet is hinternet, and we're all forced more and more to rely on it. Banking systems, mortgage platforms, car payments, utilities payments are generally designed mobile first, desktop later, they employ various dark techniques for "verifying real user", which break on open platforms, forcing you to access them from iPads and other such locked down devices, or not at all. If hinternet used to be the dark shady streets where hucksters were peddling you knockoff watches, then now hinternet is the dystopian landscape of vertical information integration, ran, behind the scenes, by para-governmental institutions. You can't log in into irs without using id.me, a digital wallet and identity management platform, that sells you things. There are attempts to cultivate little gardens of sophistication, but they are of mixed success. On a personal level there's a strong disincentive to participate in the hinternet beyond the mandatory, carefully navigating poorly designed and conceived systems just long enough to achieve an objective. One has to login into irs, but one doesn't really need to read that popup and upsell blocked, mobile centric news article. From this perspective "mobile-first web design" is a symptom removed from its greater context. |
On one side we have the cultured elites of academia, the military and government - as rightful founders.
On the other, the unwashed masses, immigrants of the Eternal September. Eventually this hoi polloi of hucksters, chancers and grifters became naturalised as the businesses and bankers in the new world.
The dotcom era is a colonisation story and the elites are the aboriginal natives driven off their own land. It sure fits a "woke" narrative.
But what's missing from this fairy-tale is the actual real people.
The truth is, dotcom, Web2.0 and the empire building between 1997 and about 2010 was still a marginal affair, where existing money and power moved into the internet, along with a handful of rugged "entrepreneurs" (as we like to call ourselves around here).
The 99% remained spectators caught between the Scylla and Charibdes, and now they are corralled into ranches, all lovingly watched over...
The potential for a "people's internet" still remains, but we have not solved many (indeed any) of the classical problems of freeloaders, tragedy of the commons.... and at this point I think "Web 3.0 and blockchain web" is dead (?)
A good start to moving things forward to an internet that is once again public, high-quality and large might be looking more closely at the history/narrative of the internet and who the real stakeholders are.