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by _Algernon_
973 days ago
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There's two types of wants. The low want of a heroin addict who wants his next fix, and the higher want of the same heroin addict who wants to get clean and a better life. These "wants" can both coexist. If you only use their actions to infer their wants you completely ignore the existence of their higher order wants. It's dehumanizing. The people want the internet in the "next fix" sense. But I'd argue that the increase in mental illness globally the last ~15 years (starting a couple of years after the introduction of the iPhone) or even just the recent popularity of "digital detoxes" implies that there is a collective higher order want for a better internet. |
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The "hoi polloi" aren't born with fully fleshed out idea of "what they really want". Nor do they have much ability to communicate their wants to the market directly. Rather, their wants are in large part created by marketers, and the only signal they can send to the market (via "voting with your wallet") is their relative preferences for options available on the market. That is, they only get to choose from what's available. And what's available is under control of the vendors.
The way this relates to your "lower/higher order wants" is that my actions can actually communicate either of them. Where I spend my attention, or my money, can be driven directly by a high-order want - but I'm still limited to expressing that need only by choosing from a very limited set of actions or products that are available, and then my choice is also heavily biased by sales tricks and manipulative advertising strategies.
In short: I claim that the market is currently robbing all consumers of agency - "hoi polloi" and ${whatever the complement to that is called} alike. This is especially pronounced in tech industry, as commercial software resist commoditization - most apps and services are sticky and not interchangeable, so the UX decisions aren't being strongly influenced by competitive pressure. The vendors have an actual choice of how useful or how abusive they want to be. And they should get the blame when they choose the latter.