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by ozmbie
2061 days ago
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How is it that Google create/rebrand/close so many music and chat services over the years. While Apple have a single message service (iMessage) and a single music service (Apple Music) that have been consistently branded with constant growth and show no signs of being shut down? As a consumer I have no idea what’s going on with some areas of Google’s products. It’s a major turn off. |
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Agreed that it is annoying, but its interesting to look back at how we got here. Google Play Music (GPM) launched in 2011. To get music on here, I'm guessing that team had to sign contracts with the various publishers and record studios. The onboarding and licensing terms of those were likely entirely around this music streaming service.
Then you have Youtube. It's been a video hub for anything, and other those 9 years since GPM launched, it has become a place where lots of people listen to music (watching music videos or the like). You have companies like Vevo that publish music content there. I'd guess Youtube has different contracts with those companies that have evolved over time about how music can be played.
So over these past 9 years, 2 products that had little overlap, have started to overlap more and more. As youtube expanded, it started butting into GPM's world. That likely was odd for Google for contracts and licensing of that content. Youtube Music (YTM) likely allows them to do it all under one silo now. Plus, YTM lets you do background music or videos, which is not something you could ever really do with GPM.