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by danShumway 2403 days ago
> I respect their ability to make a ton of money, but I don't like a majority of what they create anymore, nor how they treat a majority of their employees.

That's a really good summation of my views on Disney. It's obvious they know how to build consistently polished stories that will be consistently enjoyable to a wide audience. I respect that.

But it's not clear to me that's a goal worth pursuing, or that the artistic value of their movies has gone up because of that. It's good to have some media that's safe and predictable and that is primarily motivated by market trends. But when that's all a company is making, then behind that nice facade lies a deeply cynical way of looking at the world, where creative choices are calculated for broad appeal rather than for their inherent value.

I'm not going to say that's all Disney makes. Just that the percentage of films Disney is making that fall into that category is growing at a rapid clip.

It's a jaded view in the sense that I'm cynical about Disney, but it's really not me trying to crap on popular things. There are a lot of popular things that are really, really good. But I know when a movie actually feels special and honest to me, when I feel like the author genuinely had a good reason to make it, and made it because they loved it. And Disney movies don't feel that way to me. They're glossy, and pretty, and impressive, and they know the right things to say, but they're made of plastic instead of flesh.

2 comments

I've noticed both Disney and Nick do this. Whatever they produce will always do ok because of their marketing muscle. They target children who are not jaded yet and parents either tolerate it or don't notice. I suspect most don't notice until their more experienced parents and by that time most parents are done with small children. I have 6 kids so this has become more noticeable to me.

They cartoons and shows my oldest 18 year old watched are totally differnt from the ones my 8 year and my 4 year old watch. They churn through things quickly and market things very slickly. For example, they produce something for 14 year olds, that most parents think is ok for 12-14 year old kids, but most of those kids aren't really that interested in. Then they drop the marketing into their 8-10 year old programs and boom, it's a hit for them.

These companies, especially Disney, are very insidious and clearly manipulating young minds. We should be disturbed, but I find very little buy in from other adults.

The insidious thing is that Disney is making an increasing share of all the things, too.

I don't understand why they were allowed to buy 20th Century Fox.

Because when you objectively analyze it, they don't have anything close to a monopoly on content.
How can you even say that? I’m dumbfounded. Only in this era of complete erosion of antitrust could this statement be made. Standard Oil would have been awed by this cornering of the market.

https://www.titlemax.com/discovery-center/money-finance/comp...

Pretty much all movie/TV content comes out of:

Disney

Comcast

AT&T

Amazon

Apple

Netflix

CBS

Sony

Fox Corp

It’s a get big or get crushed world right now. Of the latter 4, I wonder who Microsoft/Google/Verizon/Facebook will buy.

Well, seeing that you actually put Apple in that list shows a skewed perspective.

As far as getting big or getting crushed - both Blumhouse and Tyler Perry Studios make movies that get wide releases with budgets between $5 and $10 million.

Yes, there will probably be roles for small companies serving smaller demographics, but I meant to point out the weakening position of standalone media companies. The power is in the hands of the owners of the infrastructure, except for Disney who I think has an exceptional ownership of desirable content.

Apple I put on there because they can afford to burn so many dollars, it puts them in league with Comcast and ATT and Disney. The other media companies don't have a rent collecting cash cow to lean on.

They own an astounding chunk of the popular culture. They dominate the list of top-grossing films. There have been times over the past couple years when I couldn't see a movie in my local megaplex that Disney didn't own.

They are apparently also licensing the Nintendo reality-distortion field technology.