[tonyedgecombe]

The thing is someone in our community is probably worth $500 a year to the ad business whereas 90% of people are worth nothing. Would you be willing to pay $600 a year to access content, what happens to the other 90% who couldn't afford that. What media would they be condemned to consume.

[isostatic]

$2 a day?

If you really want to be socially inclusive, raise taxes on those that can afford to pay (wealthy pensioners are massively undertaxed in the UK for instance), and distribute it as "consumer tokens", or cash, that people can spend on consuming crap.

[ghaff]

Yeah, taxing other people is a simple answer to just about everything.

[isostatic]

That's what advertising does. You're taxing me to pay for low income people to get free adverts

If you want to subsidise low income people, then be honest about it.

[Rjevski]

I actually doubt someone in our community is worth that much. If anything, we're worth less than non-tech-savvy people because we see through the bullshit (when we don't outright block it) where as they don't.

A friend of mine recently fell prey to a scam ad on Facebook and they got some money off her. I have yet to buy anything from an online ad in my entire life; so she is actually a much better investment than I am in terms of ad spend.

[barrow-rider]

> because we see through the bullshit (when we don't outright block it) where as they don't.

Sounds like the "marketing doesn't work on me cuz I'm so smart" fallacy, which usually means you're getting hacked by a different type of marketing.

Getting the eyes of wealthy target demographic -- and IT/CS/Dev/STEM folks qualifies -- is definitely worth $$$, the only question is if it's $500 or lower (or higher?). I used to have clients who existed to target the hyper-wealthy, and they made cash hand over fist schlepping details about those folks.

$500 bucks for semi-personalized deets about FAANG devs making $300k+ makes sense, and you can find those people on HN for sure.

[crooked-v]

My preferred marketing vulnerability is Consumer Reports- or Wirecutter-style. They're making money off marketing things to me, but they're not dependent on any particular brand, so I can feel reasonably confident that I'll be happy with the results.