[philipn]

I second the comments here about wondering what an "audit" does here. I have no idea what it means to "audit" my Google Analytics accounts.

The other thing is: I have no idea who you are, so why would I hand over my Google Analytics information to you? You have a client list, but no general "about" page, no information about your team, etc.

[oskarth]

I agree. Note that the Twitter, Facebook and LinkedIn links are wrong. A bit odd for a company that has been around for 3 years, isn't it?

In its current form, I wouldn't trust this one bit.

EDIT: I see from an above comment that it's a new product. Fine. Still: work on your credibility if you don't want to be confused for a phishing attempt.

EDIT2: For anyone wondering, it's definitely legit, see the added LinkedIn profile. Nice work!

[thatsnice]

You're right, thank you for the feedback. It slipped through since I just made this new site last week. I am a web analyst and not a phisher but I see how it looks suspicious -- I'm editing the links now!

[thatsnice]

Thanks philipn. Typically web analytics firms call this type of account setup and implementation review an "audit", but you're right, it's not necessarily clear. Let me think what else I can call it... GA is pretty complex these days and many accounts have setup problems. So the point of this tool is to scan through an account and identify any issues.

As for handing over GA info, it's only handing it over to Google as they handle all login and authorization. The data can only be seen by you and is not accessed or stored on our side. However, someone else voiced the same concern, so I will definitely make it more clear.

I have been working in the field of web analytics for many years but this is a brand new site (old one was at akravitz.com) About page is coming!