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Is this really a thing? WTF? I feel very ashamed, as someone who works in IT, everytime this happens. I mean, people can opt-out, of course - but, in order to do that, they need to know what an SSID is, and how to change it. What about people who don't? Will we just assume that they don't care or that their opinion doesn't matter? |
If you don't want people obtaining information from a radio beacon in your house then do not put a radio beacon in your house. But don't pester companies for opting out of the passive database of radio signals you are voluntarily sending into the world. You cannot have your cake and eat it too.
Furthermore, there is nothing intrinsically revealing about an SSID. If your SSID tells people information about you, the problem is the SSID and not the collection of that information. It is trivial to change your SSID to a pseudonymous one.
I know that a lot of people are not aware of the privacy consequences, but those people are not the ones making a point out of this. Once you educate yourself about the privacy consequences of using a Wi-Fi router, do not blame people for collecting information that you are actively and voluntarily broadcasting!