[pinedapple]

What is Apple's Cut going to be to use Apple Pay ?

1. Say, I have an app that will Apple Pay. So in addition to 30% cut made by Apple for my app will using Apple Pay cost more ?

2. I understand this will require NFC terminal to recognize the payment through Apple Pay but that's in physical store. If I already have some payment method setup for my app why should I choose to use Apple Pay ? or I guess my question is Apple already stores credit cards. While purchasing apps you can already do with one click. How Apple Pay is different ?

[archagon]

Given that they don't even know how much you're spending (as per the keynote), I doubt they're doing a surcharge.

[archagon]

I stand corrected, Bloomberg says a fee will be collected. The agreement is between Apple and the banks. http://www.macrumors.com/2014/09/10/apple-collecting-bank-fe...

[arstudio]

Apple Pay is intended for purchasing items in Stores, not apps.

Apple Pay won't change anything about purchasing apps / in-app purchases.

Apple Pay won't take a 30% cut of every transaction.

[traek]

That's inaccurate, Apple Pay also has an in-app payment component.

From their website: "Apple Pay lets you use iPhone 6 to pay in stores and within apps in an easy, secure, and private way."