[tiquorsj]

I own gameskinny.com and we cover a lot of kick starters. I will just give you my opinion straight up. Based on your pledges you did not build a community ahead of your kick starter. You have 800 pounds or so which is 10% of your goal.

This kickstarter is done. That doesn't mean you can't have a successful one again. Build a community of like minded people. Get a forum, post some info on our forums, talk to people in RPG forums. Get 500 people who would fund you for 20$ so that when you launch the next kick starter at least 100 of them do.

[py23]

We only started marketing after the Kickstarter page went live. From what you're saying it sounds like we need to start the promotion long before that. Thanks for your advice!

[tiquorsj]

I didn't say market. I said you need to build a community. You need to find people who want a game like this but can't build it. Then get them to talk to you and you talk to them. They will help spread your idea. Until you get some like minded people you have no idea if you have a market. Once you know you do have some people (and your mom and friends dont count) kick starter will help you reach more people, but kickstarter cant be your first move.

[reboog711]

How is building a community different from marketing?

[tiquorsj]

Marketing focuses on your sales goals. Community building focuses on the community's goals. They are related but that subtlety is important.