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by ThomPete 4605 days ago
It doesn't really matter. As a web-designer your job is not to invent a new aesthetic but to communicate a companys message in whatever way is most beneficial to that specific customer whether thats flat, 3d, contemporary, ugly, typographic and so on.

Spend some years doing this and you can follow any trend.

You are like a carpenter and 98% of you will stay carpenters, which is great as long as there is a need for carpenters.

But my advice would be this.

Learn design, learn to mimic, learn to be original. But don't be an artist for other peoples money unless they pay you to.

Instead on the side build a product, a company, a service a website, an experimental design lab and go crazy. And if you have the time learn to code. In fact as soon as your skills are descent learn to code.

1 comments

> It doesn't really matter. As a web-designer your job is not to invent a new aesthetic

Generic ,dull webdesigns hurt new brands by making them forgetable. I chosed Heroku years ago , partly because i liked the japanese / monsters /robot design , and i though it was cool and risky, now it just look like Bootstrap though their brand is well established.

Dont under estimate the power of aesthetic.

I am not. Please keep in mind that Google even early google was aesthetical.

Don't confuse personal aesthetic with what sell in general.