Hacker News new | ask | show | jobs
by kovalkos 4616 days ago
What is the point of advertisement?

Capitalism is an interesting trick. It is an artificial game, which exploits people's selfishness to benefit the world.

But selfishness doesn't usually work like that, so humans naturally try to find loopholes which would make them rich.

Instead of spending money on improving their services & products, corporations find it more profitable to spend huge amounts of resources on patent trolling, tax evasion and advertisement.

Sadly, ads will not go away any time soon, because they are much more difficult to get rid of then other loopholes I mentioned above.

1 comments

What if you've built an amazing, revolutionary product but no one knows about it? You make it seem like the concept of advertising at it's core is inherently bad; it isn't.
If it were truly amazing, people would hear about it. Journalists would write about it, existing customers would tell all their friends, and you would notice more and more people using it.

With advertising, a revolutionary new product from a creator without an advertising budget can't compete with the established companies that have hundreds of millions to spend and drown out awareness of others. Think about political reality: It costs millions to hundreds of millions of advertising to run for office. What kind of politicians does that give us? And what chance does a fresh, clean and honest upstart have?