[neya]

At first, I disagreed with your tone and profanity. But now, after trying to checkout on that site myself, I realize that it's fair to treat people who knowingly aid scammers, this way. Especially when they are the ones who fund them. It's not like they are innocent little babies, right? They (the company and the investors) know obviously why the conversion rates are so high - Because they are very subtle-y scamming people. We must not encourage this type of shit. It will get back to us at some point. I am with you on this one.

[cabalamat]

> They (the company and the investors) know obviously why the conversion rates are so high - Because they are very subtle-y scamming people.

Indeed. This website could be used as an example on http://darkpatterns.org/

UPDATE: I have emailed Dark Patterns, I hope they feature it on their site.

[agilebyte]

Exactly. I think one of the failures of the current system is that we assume that people are rational. We are not and marketing makes ample use of it.

The company is not providing a better product (shoes) or a better customer experience & support. They are not making the world a better place. Their business model is to make most of human weaknesses. To me, that is not morally right.

[sigkill]

I find Dan Ariely's books on human irrationality very interesting and very easy for normal people like us to get into.

https://en.wikipedia.org/wiki/Dan_ariely#Publications