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by curiousdannii 4647 days ago
"Ideating"? Really? Yes I know it's not a new word, but really?
4 comments

(author here)

Yeah - I'm not 100% happy with it either. Initially I had Exploration, which is really what I mean (you open up the floodgates and look quickly at a lot of different ideas, before zooming in on one).

But that sounded kind of quirky/confusing when used for comparing it with Execution, as in Execution vs Exploration.

And after all, Ideation is also a valid word to use in this context.

After the IBM commercial, "Ideating" became code for "I'm going to take a nap" where I worked at the time.
Which commercial?
Coursera mooc on innovation specifically talks about various aspects of ideation as a process so yeah, it a legit word.
How else would you synergize the vertical?