| I don't... like the author of this piece. He writes like he doesn't really understand what he is discussing. For instance, he conflates the move to open plan offices, which is seen as increasing communication within teams, but also enables an almost oppressive level of employee monitoring, with googles propensity to space hoppers. These are quite different things, coming from quite different places. Open plan offices have very little to do with happy employees, and everything to do with productivity. I detect a subtext when he says 'hierarchical is better, managers should think about strategy, Blackberry CEOs are a professional manager and a technician (which is a loaded word, as it means a low skilled technical worker). I mean, is this a backlash against the increasingly irrelevance of management in flat organizations? If we read an article by an IT worker, explaining that Amazon Cloud might be making him irrelevant, but companies migrating to it are making a huge mistake, then we would see his true motivations in writing that. I wonder if computer enabled flat management is making people like Schumpeter feel under threat. The idea of risks and experimentation, is that companies like Google are not creating products through a predictable process - they are farming black swans. You can manufacture software to spec predictably. If you can find developers who will work to spec, remain motivated without personal control of their work, and generally put up with being treated like a production line worker, you can make software on a production line. Infosys do just this. But you can't manufacture technological progress, the next big thing. Because the creation, validation, and creative implementation of ideas is not something that comes out of a factory. Sony try this. Look where that gets them. |
Where I think the article has a good point: - These open offices are incredibly distracting, and it's not just sound, it's not a problem that can be mitigated by putting headphones on alone. In the open office at my workplace, I can see people moving; I can see who's going to meetings; I can see who's talking across the room. I think of this distraction, to use a popular new term, as a dark pattern to productivity.
I'd like to call B.S. on those who think great, creative new products come from chattering with your peers rather than working really hard. Ideas are the cheap and easy part, it's the execution that decides whether they come to fruition or not.
To me the big point about innovation, that I think you touched on and the article is wrong about, is these great ideas only happen when employees have the freedom to work hard on a side project. This is more likely to happen in a flat company, but can happen in a hierarchical one as well. Employees need to know that they can work hard on a gamble side project, and if it turns out well, will also have the freedom to integrate it with the company's product(s). That's where innovation comes from, and an open style office only slows down the work required to make an idea into a real product, and a hierarchically structured company is more likely to not allow such freedom.