[ConradHex]

It's clear this has a market.

I did want to point out that my own grandparents are 75-ish, and use gmail just fine, and have a blog that they update regularly.

So I'm not sure if this market will be increasing, or decreasing. Over a long enough time frame, I think it probably will be decreasing, as more tech-savvy users get older.

[jacoblyles]

We got this objection a lot. My father's generation has another 20 or 30 years of life expectancy given current technology. I think it's a little silly to write off a huge, underserved market because you only have two or three decades to sell to it. By that time, one ought to be able to move on to their second product.

Also, my father's generation is more used to paying for things of value compared to my generation. It could be a good market.

[rjurney]

Domestically... I think you're right. But what about internationally? I know lots of Indian immigrants that would love to have their elderly parents back in India using this. Is the number of computer inept grandparents with internet access shrinking or growing, globally?

[rdouble]

I was going to make a similar comment. My grandparents are mid-80s and have been using email for at least 14 years. My grandmother would be insulted if someone suggested she switched to the simplified elderly email service. However, she experienced a drastic decline in vision last year and now has someone read her email to her.

The market for older people who need a different mail client because they don't know how to use email is probably on the decline. But, the market for older people who need a different mail client because their eyes are going bad or they can't type well anymore is probably on the rise.

One other comment is that PawPawMail sounds like you are marketing to grandfathers. In my limited experience, the grandmothers (and aunts, moms, daughters) send far more email.