[dgunn]

Your page looks great. Did you design this yourself or hire it out?

That said, unless it's a term widely understood by your audience and I'm just not part of that audience, you should ditch the word "mail merge". It may be hard to do, but I really had no clue what you were talking about til I saw your page. That may not be an issue for you right now if you plan to get your customers via direct sales but if you have any intention of scaling your customer acquisition by trying to get some search traffic etc, you'll want to make sure you find a way to describe what you do the way your non-technical customers would describe it. This may be difficult but I'm sure you'll figure it out. Seems like a great start!

[rex_gsd]

Yep, I totally agree about the term Mail Merge being pretty unknown so I'll get some feedback from friends on what it could possibly be changed to.

I'll be trying direct marketing first to the businesses that already do mail merges so if that fails I'll fall back on search hits and make it more new user friendly.

[camz]

I'd say that people who need mail merge know what it is. It was made most famous by Microsoft Office (at least thats where i heard it first). But, it'd be a good idea to have a simple description thats a natural search term.