i checked out the article and while i find interesting the topic in general i think the blog post should be optimized in terms of writing, the mix of lowercase "i" and em dashes gives a bad impression you knowwhy, together with the writing style.
an improvement could be more structured and direct text, more structured comparisons (tables) and less story like, think of a typical technical articles focusing on relevant details and presenting them neutrally and structurally
an improvement could be more structured and direct text, more structured comparisons (tables) and less story like, think of a typical technical articles focusing on relevant details and presenting them neutrally and structurally