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by kdheiwns
4 days ago
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Every time someone has said some goofy thing will go away because people are getting smarter or realizing something, it's absolutely not the case. A large number of people will always want someone to tell them that they have everything figured out and others just don't see how great they are, that they'll wake up rich and famous one day, that they're powerful, that they're beautiful, etc. Many will pay to be told this. Many will pay for subscriptions to become even bigger and better. As an extreme example, pickup artists had a wave of success a few years back and people paid big money for those ridiculous courses. They got replaced with Andrew Tate style "a real man just smokes and fights and hates women" type content and people paid money with the hopes of becoming like them. Trends and life goals change, but people still gobble up self help. |
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The former imploded in the aftermath of Neil Strauss' The Game, which made some of the popular techniques well known and/or mocked (e.g. you had Howard on Big Bang Theory who in the beginning "demonstrated" several of the more ridiculous methods) and a lot of the field pivoted towards closer to regular self-help because the weirder stuff would get them called out.
I wonder to what extent that contributed to channeling the people who didn't want to put in the work towards people like Andrew Tate, with the mockery that followed and the less extreme coaches in that field moving away from it leaving a whole bunch of angry young men ripe for the picking, now with one more bone to pick.