[calbear98]

Gamification, badges, recognition, social profiles. Offer some sense of gratification when they complete a transaction and give something away. Integrate with Facebook, both for inviting more users and for posting on their timeline when they have given something. It highlights their generosity. Focus on having the recipient give feedback to the giver - recognition, express gratitude, how much they enjoyed what they got.

Craigslist has the audience but no sense of identity, community. eBay has the feedback loop and score but no social network.

[allmakebelieve]

Brilliant perspectives, thank you. I think you're right - gratitude is SO important in the transaction. In time, we hope a focus on that will be one of the most remarkable things about Yoink - and we can really amplify the intrinsic rewards people get from giving.

To help virality, Facebook integration should roll out in the next week, and regarding gamification - I guess we just need to get a decent number exchanges happening before all of those feedback components really come into their own. Some good ideas in there - really appreciate the feedback.