[allmakebelieve]

Brilliant perspectives, thank you. I think you're right - gratitude is SO important in the transaction. In time, we hope a focus on that will be one of the most remarkable things about Yoink - and we can really amplify the intrinsic rewards people get from giving.

To help virality, Facebook integration should roll out in the next week, and regarding gamification - I guess we just need to get a decent number exchanges happening before all of those feedback components really come into their own. Some good ideas in there - really appreciate the feedback.