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by hans 4986 days ago
I sat in on a MS presentation the other day, and it was a disaster. The terminology is off the chart confusing, the presenter constantly dropping terms then backing off with "oh but we aren't supposed to call it that" and then "oh but if marketing isn't listening i'll just call it that" ... back and forth.

It took forever just to explain metro (not metro) and windows RT (not metro but metro) and windows pro (with metro but not metro, i mean RT or ARM, or modern UI). ARM but not intel, desktop but including ARM/RT/metro but not metro. Just build apps for windows phone (but not mobile), but metro no wait not metro on mobile (i mean phone).

Honestly really crazy stuff, round and round.

1 comments

MS's propensity to attempt to create new buzzwords and terminology, though one of the least consequential functionally, is probably one of my biggest turn-offs with them. I'm a straight-shooter and prefer to be communicated with in the same way. It's like they're playing a psychological game, trying to get your mind to play something up better than it actually is....simply because it has a new and novel name.

Just call it what it is already, damnit. If you so happen to invent something new -- then by all means, call it what you want -- but please quit taking old ideas and applying the old web 2.0 naming convention everywhere.