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by paxys
226 days ago
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From https://en.wikipedia.org/wiki/Cambridge_Analytica > The New York Times and The Observer reported that the company had acquired and used personal data about Facebook users from an external researcher who had told Facebook he was collecting it for academic purposes. |
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The data was collected through an app called "This Is Your Digital Life", developed by data scientist Aleksandr Kogan and his company Global Science Research in 2013.[2] The app consisted of a series of questions to build psychological profiles on users, and collected the personal data of the users' Facebook friends via Facebook's Open Graph platform.[2] The app harvested the data of up to 87 million Facebook profiles