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Yeah, Atari really "imprinted" on a style of game in the 2600 era and could never move on from it. Interestingly, despite the fact that the Atari of today is completely disconnected in personnel several times over from the Atari of yesteryear, it still is imprinted on that style of game. YouTube popped this tour of an Atari booth from 10 days ago that shows what the modern Atari is up to: https://www.youtube.com/watch?v=_6u65VTqPSc (It's a five minute video, and you can pop it on 2x and just get the vibe of what I'm talking about even faster than an article could convey.) And they're still making games that basically are Atari 2600 games with better graphics. If you really, really like that, they've got you. Nintendo could easily have gone the same route. The NES is vastly more powerful than a 2600 by the standards of the time, but looking back in hindsight a modern child might find them somewhat hard to distinguish. Nintendo also made a ton of money with platformers like Super Mario 3 and could easily have also imprinted. Instead, they definitely invested in pushing the frontier outward. Super Mario World was release-day for the SNES, and was definitely "an NES game, but better", but Pilot Wings was also release-day for the SNES, and that's not an NES game at all. F-Zero, also a release title, is a racing title, but definitely not "an NES racing game but better". The year after that you get Super Mario Kart, which essentially defined the entire genre for the next 33 years and still counting, and Star Fox in 1993, Donkey Kong Country was a platformer but definitely not a "rest on our laurels" platformer, I'm not mentioning some other games that could be debated, and then by the Nintendo 64, for all its faults, Super Mario 64 was again a genre-definer... not the very very first game of its kind, but the genre-definer. And so forth. Nintendo never fell into the trap of doing exactly what they did last time, only with slightly better graphics. Which is in some ways a weird thing to say about a company that also has some very, very well-defined lines of games like Mario Kart and Super Mario... but even then in those lines you get things like Super Mario Galaxy, which is neither "genre-defining" nor the first of its kind, but is also definitely not just "like what came before only prettier". It shows effort. The gaming industry moved on... Atari never did. Still hasn't. |
“Never moved on” isn’t entirely fair to the modern incarnation of Atari, which is a relatively new company intentionally producing/licensing retro games, emulation, T-shirts, etc. It’s not that they haven’t moved on, it’s that this is what the new, youngish IP owners are doing with the brand. It’s a choice, not inertia.