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they have to do that to server different segments. how would you price a 4090 that can be used for crypto, gaming, ai, cad, video editing if you were to discover that is cheaper to create the same chips for all of them, but the segments are really different, 90% coming from datacenter and 10% from gaming we're lucky they still do gaming by limiting the datacenter chips it's like getting a ferrari speed limited for usd20,000 and then I complain I don't get the acceleration of a usd100,000 model. they sold the product cheaper, they cared, they adapted. I'm happy they are still improving year after year for the same dollar value |
No, they don't.
That they are able to price discriminate this way is a sign that they are functionally a monopoly exercising pricing power, otherwise, they would be easily undercut in the market where they charge premium prices by a competitor.