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by layer8 605 days ago
The exact quote was: “Due to the regulatory uncertainties brought about by the Digital Markets Act, we do not believe that we will be able to roll out three of these [new] features — iPhone Mirroring, SharePlay Screen Sharing enhancements and Apple Intelligence — to our EU users this year.”

What didn’t seem plausible is that Android manufacturers didn’t seem to have any trouble bringing out comparable features, and Apple never elaborated on where exactly they see the difficulties. The whole wording reads more like deflecting blame to the DMA for the delay, rather than taking it on themselves by saying “sorry, we’re already late to the game as it is, we’ll need more time to work through this, and it’s all beta this year anyway”. It certainly seemed like a welcome excuse for why they’ll only release a US version this year.

Personally I don’t really care about those features, but Apple’s communication in recent years has gained a bit of a passive-aggressive side towards the EU.

2 comments

> What didn’t seem plausible is that Android manufacturers didn’t seem to have any trouble bringing out comparable features, and Apple never elaborated on where exactly they see the difficulties

The issue is the security of the Apple Intelligence model. It was kinda vague whether they had to open up that API to 3rd parties - which would completely taint the work they did to keep it secure and private despite being a cloud AI system.

Android manufacturers don't care, nobody will bat an eye if a Samsung Cloud AI system leaks user data or it's used for training models. If Apple does it, the Internet will have another gleeful hissy-fit and forget it wasn't Apple who leaked the data, it was the 3rd party Cloud AI someone plugged in to their phone instead of Apple Intelligence.

For context, they issued that statement on a Friday and on the following Monday the regulators officially charged with them with violating the DMA over steering and App Store fees.

It seems reasonable in that light to have pumped the brakes on new iOS features when the DMA also targets bundling apps and services and iOS is labeled a gatekeeper.