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by tensor 597 days ago
Behind what? Windows chatgpt interface? Apple has been quietly adding AI features, sometimes with no equal. For example, having OCR being built in everywhere in the OS is amazing. I've used it many times already, but it's a quiet seamless addition so I guess people don't notice.

Their photos improvements are pretty solid, bringing closer to par with Google photos. Their translation and voice recognition/dictation are state of the art. Their photo processing is equal or better than Googles. Not really seeing where they are "so behind" to be honest.
1 comments
andrewinardeer 597 days ago
"so behind" in that after months of pumping themselves up through glossy marketing they are now just barely on parity with Google Pixel's AI feature set?

C'mon man.

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JumpCrisscross 597 days ago
> months of pumping themselves up through glossy marketing

I don’t think I’ve come across their marketing outside tech-specific channels, who are reporting on it because AI gets clicks.

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saratogacx 597 days ago
If you aren't seeing them, it is more likely to how you handle ads in your everyday experience. They have a very active ad campaign that I've see on several TV channels and streaming services (mainly Prime ads)

https://www.adweek.com/brand-marketing/apple-intelligence-de...

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