| > It is the same with the cab companies. It took Uber and Lyft for them to lift a finger and actually attempt to innovate and make it better for customers This is a complete rewriting of history. The reason Uber "won" is because they operated on a loss. The reality is that running a Cab business typically has low overhead. You use phone lines, maybe a website, and then pay for cars and maintenance. Uber "innovated" the field by doing the exact same thing with MUCH higher operating costs. How did they provide a cheaper service then? That's the kicker, they never have. They just ate the loss. Cabbies, unfortunately, cannot work for a negative wage. Uber can pull that off then. And so, for 14 years, they never turned a profit. Losing hundreds of millions a year. And that's how they won. Of course, now Uber is actually more expensive than your average cab. Which makes complete sense when you consider calling someone's phone has got to be a lot cheaper than running one of the largest networks in the country. And, is it really more convenient to tap around as opposed to make a call or even just stick out your hand? Maybe. But I think when it's double the price, people won't feel this way. |
1) I know it will take card. Last time I took a taxi the "card machine was broken" and "I'll drop you at an ATM"
2) I know I'll get a receipt, as a PDF, which I put into my expenses. Taxi drivers tend to be very grumpy about giving receipts
3) I know I won't get adverts - maybe this is just a New York thing, but last time I took a yellow cab in New York I was bombarded with adverts
4) I know I'll be going to the right place, without having communication difficulties and ending up at the wrong hotel or whatever
Price doesn't come into it.
And if uber can't gets its operational costs down below a taxi firm paying for a dispatcher and manager to handle paperwork etc, given the scale they operate at, then they really need their tech stack sorting.