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by wslh
669 days ago
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I am glad to continue the discussion and narrow it as much as possible: Please forget the "novel" meaning for a while, and let's continue with the CRM example. I am a Hubspot customer now. As most companies we have used spreadsheets, vTiger [1], SugarCRM [2], among other apps. My main point was that if they are not/were succesful by the HN startup definition is because they had issues in the GTM not in PMF and this is a common confusion. There was always PMF for CRMs the problem is marketing/selling them. That market is so huge and known that thinking in PMF is deviating the attention from just selling! That is what my "middle east business side" says. [1] https://www.vtiger.com/ [2] https://www.sugarcrm.com/ |
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As you note, lack of PMF can be a reason why there isn’t traction, but it isn’t the only reason.
You can have a good GTM and good PMF and still have poor traction for a number of reasons.
Ultimately failure or success often comes down to traction, which is all of GTM, PMF, and customer retention/expansion working.