[svnt]

You are essentially saying that some people oversimplify and equate traction, GTM, and PMF.

As you note, lack of PMF can be a reason why there isn’t traction, but it isn’t the only reason.

You can have a good GTM and good PMF and still have poor traction for a number of reasons.

Ultimately failure or success often comes down to traction, which is all of GTM, PMF, and customer retention/expansion working.

[wslh]

Thank you, and because you named traction, I remember the book from DDG's founder Gabriel Weinberg [1], that was previous to his success.

[1] https://www.amazon.com/Traction-Startup-Achieve-Explosive-Cu...