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by bogtog
739 days ago
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I’m not sure if you are familiar with Overwatch the game, but it is a very famous massive game. My gut is that a majority (if not a huge majority) of people in tech aged 20-40 will be familiar with Overwatch, the game. This will just make following a conversation about the product unnecessarily difficult. The existing mental and SEO associations are radically strong, regardless of theoretical reasons for why “Overwatch” is a good name for the present product |
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I don't think of what you call the 'theoretical' aspects as being purely theoretical, I think they're practical and conceptually associative and have provided a great name.
I do know of the game (but I haven't played it haha!), but I don't think it's a problem. I understand that you do. We'll see! Hahaha! :)
I'm no expert in SEO but it seems like it could go both ways and even boost it. For people's mental aspect, think the recall of this term will be boosted by there also being a famous game, and I don't think people will be confused by these two different categories.
What makes you think they will? What other examples have you seen where this happens?