Hacker News new | ask | show | jobs
by THENATHE 783 days ago
The reason it is kind of wild is because a company being forced to sell basically the only thing it has in order to stay relevant in the second most major region of the world is kind of big news, it wouldn't surprise me at all if they just took the ban and then only started working in Europe and China. Is bytedance even known for anything other than tiktok? What do they do other than provide the service for tiktok?
2 comments

ByteDance did a ton of stuff in China before getting into short videos, which was a hype cycle with a whole bunch of players until eventually they consolidated to one or two.

The amusing thing looking at this from China perspective is that ByteDance has been hit by the government over and over again for appealing to the mainstream.

The first big success they had was a social media platform centered around memes/jokes, and because the CCP doesn't have a sense of humor they crushed this platform when it started getting too popular.

Their second big success was a news aggregator that focused on surfacing news people actually wanted to read instead of the news the CCP wanted people to read. Which is to say mostly lowbrow gossip and sensationalist storytelling instead of long and tedious treatises about how great the party is. The Xi administration crushed that too, mandating changes in the platform that made it just as sanitized as all the other Chinese "news" outlets.

TikTok getting popular overseas seems like the result of a very well-timed purchase of musical.ly. The small number of western Gen Z youth I'm in contact with say they came to TikTok through musical.ly. Either way, we all see how successful that has been. Once again, ByteDance figured out a product that gave the "low end population" exactly what they wanted, and once again the government is punishing them for it.

At this point you wonder if these guys should just throw their hands in the air and pivot into oil or pharmaceuticals or some other addiction industry that's totally in the government's pocket. I guess the suspicion of some in the US government is that that's already happened and that's why this fun app that everyone loves is actually a tool of the CCP.

CHINA already has the fentanyl market covered. They'd crush that too.
It originally started in china as short video sharing and is quite successful there. TikTok came after their home market success. I’m spacing on the name.
I believe it's Douyin