[edmundsauto]

Yes ideally closing the loop on the value of those conversions as well

The pitch would be “automatic ab testing for your form submissions”. I talked to a few local lead gen companies years back and they thought it was a neat idea, I just never got around to building it.

[zilian]

A quick google search gives me several tools for this : Formstack, Omnisend, Zuko Form Analytics...

[edmundsauto]

AFAICT Formstack and Omnisend are marketing automation and analytics services, not automatic split testing. I got out of the marketing space a while back but I do appreciate the cross check! However it doesn't look like those products are doing exactly this.

[nehagetschoice]

+1 that's my understanding as well.