[giftdish]

We wanted to end the boring Facebook "happy birthday" post, so we built GiftDish.

GiftDish is a social gifting site, helping users manage important gifting events and makes giving personal gifts simple and social.

After months of off-hours work, we convinced our employer to let us spend some "official" time working on this. In that time, numerous competitors have launched or are close, including startups backed by Greylock, Kleiner Perkins and Sequoia. Still, onward we go...

The site is still very much in beta - All thoughts and feedback would be much appreciated.

Thanks!

[nanijoe]

For the record, I don't find it meaningless when someone wishes me happy birthday on facebook (or using any other medium). For me, saying the actual words "Happy Birthday" is my preferred method of being wished a happy birthday... You may want to re-word the first line of your post.

[tzaman]

I don't even care if people say it in person when FB reminded them. The only ones that count is from people that remembered it on their own!

[giftdish]

nanijoe, agreed, some can be meaningful. Changed to boring.

[nanijoe]

How about, "We want to create a more exciting(fun?) way to say Happy Birthday"

[frankdenbow]

Who are these other startups you're talking about? The closest I know of is Karma, which is more focused on physical gifts.

[Cantdog]

Karma's one. Others include Groupgifting.com, Ugift.in, Wrapp, and YouGift.