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by nugget 1002 days ago
The Unity CEO and management team seem actively hostile to game developers. They view them more as adversaries than allies. Their first principle may be something like "How can we extract more revenue from our developers?" rather than "How can we make developers more successful on our platform [such that we all enjoy more success]?". I think that cultural value is the root of a lot of these tactical problems and missteps.
1 comments
anonymousab 1002 days ago
A couple of years ago the CEO called game developers "big fucking idiots" effectively for not extracting the most possible revenue out of the industry. There was the classic "well I actually meant [more innocuous but still dirtbag thing]" walkbacks, but we all knew what he meant.

It now makes a lot more sense when you view it from the perspective of Unity wanting to rip much more revenue out of devs and games using their engine.

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BoorishBears 1001 days ago
He was saying not thinking about monetization during the creative process is idiotic in context of developers wanting to to do monetization.

As in don't tack on monetization at the end of spending years building out your big creative dream. Which is bluntly true, you're going to be in a world for pain.

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wkat4242 1001 days ago
Yeah that was the walkback
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BoorishBears 1001 days ago
No. The exact words he replied to:

> "Implementing monetisation earlier in the process and conversation is certainly an angle that has seen pushback from some developers."

It really doesn't get any more cut and dry than that.

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