[angersock]

"What I do care about is the mountains of gold in them there hills that are ready for the plundering when we learn how to start selling software to women."

I am saddened by the implication here that selling good software that solves problems for everyone should somehow be less lucrative then exploiting cultural norms and stereotypes.

This mindset is something that we, being in a new field, have a unique opportunity to overcome.

[alinajaf]

> I am saddened by the implication here that selling good software that solves problems for everyone should somehow be less lucrative then exploiting cultural norms and stereotypes.

I'm not sure I did imply that. I don't think we're particularly good at selling software that solves problems for everyone to women.

[angersock]

Sorry, I'll try to rephrase my question slightly.

If the software truly solves problems for everyone, why should we have to pick a marketing strategy that segments the population of potential users (previously stated to be everyone) by sex or gender?

[ismarc]

I read their comment as saying that we sell software that solves problems for everyone, but we only sell it well to men. We need to find a way to sell to women as well.