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by FoodWThrow
1042 days ago
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Unity acquired Weta; Epic collaborated with movies themselves, to the point that their CTO even played as an extra in the latest Matrix movie. I think that is the distinction they were going for here. Currently, Weta is an outsider. Even internally, the acquisition had raised eyebrows among the trenches. The decision was criticized quite a bit by game developers using Unity as well. Unity itself is also somewhat troubled direction wise; their biggest product is a game engine, but their biggest revenue source is ads. They merged with an ad company recently, and purchased a movie VFX studio. They seem ready to pivot to whatever tech trend that they can catch. > With your "Unity... Well.", what did you mean? Weta and and Unity aren't doing this? I would say that "Epic is deeply invested in building stuff for the movie industry," while Unity isn't. Weta may be established in the movie industry, but the Weta Unity bought is the tool division, not the VFX division. Weta tools is also an acquisition, and does not create waves throughout Unity like how movie production make waves inside Epic. It is the difference between an acquisition to compete, and a vision to expand. |
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I don't think that's true if we group all the subscription, "strategic partnership" and other engine related revenue together but yeah, but Ads is about half.
To be fair it might not be that bad because there isn't that much revenue to gain from engine sales, especially using a subscription model (though I don't think royalties are bringing that much revenue for Epic either..). Unity is quite expensive if you're a hobyist, indie or just use it occasionally but it's dirt cheap if you're a mobile ad-filled P2W shovelware developer. IAP is monopolized by Apple/Google so Ads allows Unity to get a bit larger bite of the pie compared to the pittance (compared to overall revenue games made with it make) they get by directly selling the engine.