| Unfortunately there's isn't much I can say until we launch, but here goes: we've created a social network where email is the mode of communication, and everything is organized around people and organizations. There isn't a single inbox as such, there are people, and groups of people, with correspondence between them. Like in Facebook or a CRM system. What Gmail query do you have to do to see the correspondence between you and PG, assuming PG has 3 different email addresses? How do you find that email from some company you don't remember the name of? These are just some examples of things that are truly intuitive on our system. I don't mean to sound snobbish, but it's a bit like trying to explain the first iphone - its like a PDA without a stylus. But we all know the iphone is ultimately so much more. So you really have to try it for yourself. I understand that claiming to be better than Gmail leads to lots of scepticism, and I have a huge amount of it myself every time I see a new email app. Luckily, noone has quite done what we're doing just yet, but its only a matter of time. All I can promise is - its better for me and all my friends that have tried it. But that doesn't mean it will be better for you, or for some insanely heavy email user like PG, but I sure hope so. Oh and in terms of speed, yeah its faster. In fact we've just had to rewrite everything from scratch to make it blazing, moving almost all the logic to javascript and caching everything client-side. And did I mention its awesomely beautiful compared to Gmail? :) But really thats the low hanging fruit - Gmail looks awful, more so every year it seems. Sure some people don't care about that, but I'm a horrible perfectionist which is why we're probably the oldest startup still in stealth. |
I think many people need to actually see it first and then be motivated enough to play with your public beta. If your want lots of people to try , keep the video as simple as possible.
You can't explain the iPhone with words, to someone who never seen it before. They just wouldn't be interested.
Good Luck.