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by rakamotog 1121 days ago
Generally speaking in B2B Apps, I think UX has improved quite a bit. End user workflows have improved in both usability and beauty for the masses (10-100's of Millions)
3 comments

In some B2B apps, a good UX can be the primary marketed feature. B2B app space is wonderful when it comes to UX engineering... You still have to think about some edges, but depending on your customer you will probably find you can skip a lot of painful items due to their unique organizational constraints.

We sell software to financial institutions and our mission is to provide low-skill hourly hires the ability to reliably open complex accounts. Clearly, focusing on the ability of your target audience is really important if you want to go to this kind of an extreme. For me, this is what "UXR" is - Our team sitting down and asking "how does it feel to use that workflow?" and "If I were walking out of HS graduation, could I understand what I am looking at?".

I don't think this is really complicated stuff at the end of the day. If you let the customers harass the developers just a tiny bit, you might find high quality UXR occurs automagically.

> End user workflows have improved in both usability and beauty for the masses (10-100's of Millions)

Can you cite a single example? Web browsers, mail, event ticket purchases, window managers, music playback, file management, maps, televisions, kitchen appliances, paying for parking, paying for gas / EV charge, credit card checkouts, and banks have all enshittened in the last 15 years.

That's just stuff that actively wasted my time this week.

I can't think of any counter examples.

Yes, although the important question here is how much of this can be attributed to UXR and not the roles it works alongside? It's one the article struggles with answering, and I expect why most businesses are trimming UXR teams as much as they can.