[bob1029]

In some B2B apps, a good UX can be the primary marketed feature. B2B app space is wonderful when it comes to UX engineering... You still have to think about some edges, but depending on your customer you will probably find you can skip a lot of painful items due to their unique organizational constraints.

We sell software to financial institutions and our mission is to provide low-skill hourly hires the ability to reliably open complex accounts. Clearly, focusing on the ability of your target audience is really important if you want to go to this kind of an extreme. For me, this is what "UXR" is - Our team sitting down and asking "how does it feel to use that workflow?" and "If I were walking out of HS graduation, could I understand what I am looking at?".

I don't think this is really complicated stuff at the end of the day. If you let the customers harass the developers just a tiny bit, you might find high quality UXR occurs automagically.