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by insanitybit
1277 days ago
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Musk is a celebrity. Celebrities start successful companies all the time. Is Rihanna a brilliant business woman for starting a successful beauty line? Is she a business genius, which is what Musk gets labeled so often? Maybe she really is, but I don't see her get that label, I think her value add is very clearly "she is famous, people will buy shit that she puts her name on". What they have in common is that they have fame and money, and it turns out you can do a lot with that. |
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Rihanna imo is very savvy and the Fenty brand was a very successful business, involving a couple pivots from fashion to more lingerie and beauty. The big Savage x Fenty musical production event every year is a smart move that leverages her music industry connections and draws lots of interest and new customers.
Arguably she is doing better than Musk atm, given that he started life with a huge capital advantage and is likely losing big on Twitter right now (as well as tanking his public image).