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by martin_a 1313 days ago
You read the news that he cancelled working from home and then locked everybody out of office? Does that look like a plan to you? Does anything that happend in the last weeks look like a plan to you? The blue checkmark disaster for example?
1 comments

It looks like MBA-101, just accelerated a lot. Drop the bottom, identify the best of the best, ask everyone else to commit or get out. The solid core replaces them with the top performers in their network they want to work with.

I'm convinced Twitter Blue was a test to see who gets shit done there, to help identify the top performers.

Obviously the trick is keeping the top performers.

But the cost of Twitter Blue was to actively drive away your major revenue stream, the advertisers. When you're saddled with a ton of debt actively driving away your revenue doesn't seem like MBA-101 to me.
Unless those advertisers won't be coming along into the new, changed twitter anyhow.
That still doesn't look good to your future revenue stream, because you've costed at least one client over a billion dollars. Why would your future revenue stream pay you?
The client didn't lose a billion dollars. Their investors did.
It doesn't sound like he's gone about optimising for talent, though. More like he's optimised for enthusiasm — which isn't a bad thing, but doesn't necessarily correlate with talent — and desperation. The majority of the most talented people aren't going to stay around for the abuse, they'll leave for better jobs elsewhere. Surely MBA-101 isn't "treat people like shit and you'll get the best out of them"?
Hard to believe he actually identified the top 20%, and if he did hard to believe he convinced them to stay.
Nice Kendall Roy impression