[stormbrew]

Companies wouldn't have open registration. They'd run it like any other corporate resource, integrated into their ldap/ad/sso solution and with a corporate policy for what their employees could do on it.

Ya know, like their email servers.

[bombcar]

I mean, company blogs still exist, as empty and as dead as they've always been.

[stormbrew]

Yeah and for Nike I think that'd be true here too. But for, say, Wired? Probably more active/useful.

That's the biggest corporate comms use of Twitter anyways, outside "Twitter as support short line" which is honestly both incredibly obnoxious and really unfair to users not on Twitter so I think it's a good thing it might die.