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by snisarenko
1328 days ago
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Interesting idea. But not sure how much you can rely on results for B2B ideas (might be good for consumer facing apps/services) >> P.S. Registering is frictionless, just need username and password, email is optional, no email validation required. Please try it out! Hard disagree. This is a high friction registration. A password field for a non-essential website is like an instant conversion drop off. Just ask for an email, and send login link to email. That's it. |
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Funny enough what you think is frictionless is even more friction for other people. I can click into this registration form and 1Password will fill in all my info including generating a password and I just click a button after that.
Login links emailed to me? Now I have to not only open a new tab and login to my email provider but I have to wait and hope that his email sending provider isn't bogged down and sends it immediately or wait until it arrives, given it hasn't went to spam and I have to dig through that to find it, open it and click the link.
So I just traded 2 seconds of my time for almost a minute or more.