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by lotsofpulp
1382 days ago
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This nonsensical trope is trotted out on HN all the time with no data to support it. Just the fact that Apple products are objectively not expensive enough to convey any information about status should be enough to prevent it from being posted. I employ people that earn $15 to $20 per hour with no benefits that use Apple products like iPhones, MacBook airs, and air pods. |
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We have our own in the upper middle class and we are similarly exploited. Luxury cars + a honorable cause is one that comes to mind.
Marketing can target insecurities but it doesn't need to be insecurity based. I just find that most egregious. Advertising "new, better, faster,tech" seems like the opposite end of this.